Brand Voice & Tone Guide Creator

Create a comprehensive brand voice and tone guide for [BRAND].

Brand name: [NAME]
Industry: [INDUSTRY]

Target audience: [WHO]
Brand personality: [3-5 ADJECTIVES]
Competitors to differentiate from: [LIST]

Provide:
1. **Voice Attributes**: 4-5 core voice characteristics with definitions and examples
2. **Tone Spectrum**: How tone shifts across contexts (social, support, sales, crisis)
3. **Do/Don't Examples**: Side-by-side examples of on-brand vs off-brand copy
4. **Vocabulary Guide**: Words we use, words we avoid, branded terms
5. **Grammar & Style**: Contractions, sentence length, emoji policy, capitalisation
6. **Channel Adaptation**: How voice adapts for email, social, website, ads
7. **Competitor Differentiation**: How our voice stands apart from competitors
8. **Sample Copy**: Rewrite 5 common messages in our brand voice
9. **Editing Checklist**: Questions to ask before publishing any content
10. **Quick Reference Card**: A one-page summary for anyone writing for the brand

Create a comprehensive brand voice and tone guide for [BRAND].

Brand name: [NAME]
Industry: [INDUSTRY]
Target audience: [WHO]
Brand personality: [3-5 ADJECTIVES]
Competitors to differentiate from: [LIST]

Provide:
1. **Voice Attributes**: 4-5 core voice characteristics with definitions and examples
2. **Tone Spectrum**: How tone shifts across contexts (social, support, sales, crisis)
3. **Do/Don't Examples**: Side-by-side examples of on-brand vs off-brand copy
4. **Vocabulary Guide**: Words we use, words we avoid, branded terms
5. **Grammar & Style**: Contractions, sentence length, emoji policy, capitalisation
6. **Channel Adaptation**: How voice adapts for email, social, website, ads
7. **Competitor Differentiation**: How our voice stands apart from competitors
8. **Sample Copy**: Rewrite 5 common messages in our brand voice
9. **Editing Checklist**: Questions to ask before publishing any content
10. **Quick Reference Card**: A one-page summary for anyone writing for the brand