toolcacheAI Marketing Prompts › Conversion Rate Optimisation (CRO) Audit

Conversion Rate Optimisation (CRO) Audit

Audit and improve the conversion rate of [WEBSITE/LANDING PAGE].

URL: [PAGE TO OPTIMISE]
Current conversion rate: [IF KNOWN]
Goal action: [PURCHASE / SIGN UP / BOOK CALL / DOWNLOAD]
Monthly traffic: [APPROXIMATE]

Provide:
1. **Above the Fold Audit**: Is the headline, value prop, and CTA clear in 5 seconds?
2. **Trust Signals**: Are there enough social proof elements? Where to add more
3. **Friction Analysis**: What's making visitors hesitate or leave?
4. **CTA Optimisation**: Button text, colour, placement, and frequency
5. **Form Optimisation**: Are there too many fields? How to simplify
6. **Speed Check**: Page load speed impact on conversions
7. **Mobile Audit**: Does the page convert on mobile? Common mobile issues
8. **Copy Review**: Is the copy focused on benefits, not features?
9. **10 Quick Wins**: Changes I can make today to improve conversions
10. **Testing Plan**: Priority A/B tests to run based on the audit
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