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Marketing Metrics & KPI Dashboard

📣 Marketing✓ Essential
Help me build a marketing dashboard that tracks the metrics that actually matter.

Business type: [WHAT I DO]
Channels: [WHERE I MARKET]
Goal: [UNDERSTAND ROI / REPORT TO STAKEHOLDERS / IMPROVE PERFORMANCE]

Provide:
1. **North Star Metric**: The single most important marketing metric for my business
2. **Acquisition Metrics**: CAC, traffic sources, conversion rates by channel
3. **Engagement Metrics**: Which engagement metrics matter (and which are vanity)
4. **Revenue Metrics**: Revenue attribution, ROAS, LTV, and pipeline value
5. **Content Metrics**: How to measure content marketing performance
6. **Email Metrics**: Open rates, click rates, revenue per email
7. **Social Metrics**: Which social metrics predict actual business impact
8. **Dashboard Layout**: How to organise metrics for quick insights
9. **Reporting Cadence**: Weekly, monthly, and quarterly reporting templates
10. **Action Triggers**: What each metric tells you to DO when it changes
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