Design a product-led growth strategy for [SAAS PRODUCT]. Cover: free tier or free trial design, viral loops (invite, share, embed, network effects), activation metrics and milestones, self-serve onboarding optimized for conversion, in-product upgrade prompts, usage-based pricing alignment, product-qualified lead (PQL) definition and scoring, sales-assist triggers (when to involve humans), community as a growth lever, and PLG metrics dashboard (time-to-value, expansion revenue, viral coefficient).
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