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Seasonal Marketing Campaign Planner

Plan seasonal marketing campaigns across the year for [BUSINESS].

Business: [WHAT I SELL]
Key seasons: [WHICH HOLIDAYS/SEASONS MATTER MOST]
Budget approach: [CONSISTENT / SEASONAL PEAKS / AD HOC]

Provide:
1. **Annual Calendar**: Month-by-month marketing opportunities for my business
2. **Major Campaign Plans**: Detailed plans for my 3 biggest seasonal periods
3. **Campaign Timeline**: When to start planning, creating, and promoting each campaign
4. **Offer Strategy**: What deals, bundles, or promotions to run when
5. **Email Campaigns**: Seasonal email sequences and subject lines
6. **Social Content**: Seasonal content ideas for each major period
7. **Ad Spend Allocation**: How to shift budget for seasonal peaks
8. **Counter-Programming**: How to market during quiet periods when competitors go silent
9. **Post-Season Analysis**: Template for reviewing campaign performance
10. **Evergreen Foundation**: Marketing that runs year-round regardless of season
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