User-Generated Content (UGC) Strategy

Create a UGC strategy to get customers creating content for [BRAND].

Business: [WHAT I SELL]
Current UGC: [NONE / SOME / LOTS BUT NOT USING IT]

Platforms: [WHERE I WANT UGC]

Provide:
1. **UGC Types**: Reviews, photos, videos, unboxings, testimonials — which to prioritise
2. **Incentive Strategy**: How to encourage UGC (contests, features, discounts, recognition)
3. **Hashtag Campaign**: Create a branded hashtag and activation plan
4. **Request Templates**: How to ask customers for content at the right moment
5. **Content Rights**: How to get permission to reuse customer content
6. **Curation Process**: How to collect, organise, and select the best UGC
7. **Repurposing**: How to use UGC in ads, emails, website, and social
8. **Community Building**: Fostering a community that naturally creates content
9. **Moderation**: How to handle negative or off-brand UGC
10. **UGC Performance**: How UGC typically outperforms brand-created content (and metrics to track)

Create a UGC strategy to get customers creating content for [BRAND].

Business: [WHAT I SELL]
Current UGC: [NONE / SOME / LOTS BUT NOT USING IT]
Platforms: [WHERE I WANT UGC]

Provide:
1. **UGC Types**: Reviews, photos, videos, unboxings, testimonials — which to prioritise
2. **Incentive Strategy**: How to encourage UGC (contests, features, discounts, recognition)
3. **Hashtag Campaign**: Create a branded hashtag and activation plan
4. **Request Templates**: How to ask customers for content at the right moment
5. **Content Rights**: How to get permission to reuse customer content
6. **Curation Process**: How to collect, organise, and select the best UGC
7. **Repurposing**: How to use UGC in ads, emails, website, and social
8. **Community Building**: Fostering a community that naturally creates content
9. **Moderation**: How to handle negative or off-brand UGC
10. **UGC Performance**: How UGC typically outperforms brand-created content (and metrics to track)