Apology & Crisis Communication

Write a public apology / crisis communication for [COMPANY] regarding [INCIDENT].

Context:
- What happened: [DESCRIBE]

- Who was affected: [CUSTOMERS / PUBLIC / EMPLOYEES]
- Severity: [MINOR / MODERATE / SEVERE]
- Current status: [ONGOING / RESOLVED / BEING INVESTIGATED]

Provide:
1. **Immediate Statement** (within hours): Short, factual, empathetic (under 200 words)
2. **Detailed Response** (within 24 hours): Full explanation with:
   - What happened (no minimizing)
   - Who was affected and how
   - What you're doing about it
   - What changes you're making to prevent recurrence
   - How affected people can get help
3. **Internal Communication**: What to tell employees
4. **Social Media Response**: Short statement for Twitter/LinkedIn
5. **FAQ**: Anticipated questions from customers and media
6. **Follow-Up Communication**: Update email 1 week later showing progress

Tone: Honest, accountable, human. No corporate deflection. No passive voice ("mistakes were made").

Write a public apology / crisis communication for [COMPANY] regarding [INCIDENT].

Context:
- What happened: [DESCRIBE]
- Who was affected: [CUSTOMERS / PUBLIC / EMPLOYEES]
- Severity: [MINOR / MODERATE / SEVERE]
- Current status: [ONGOING / RESOLVED / BEING INVESTIGATED]

Provide:
1. **Immediate Statement** (within hours): Short, factual, empathetic (under 200 words)
2. **Detailed Response** (within 24 hours): Full explanation with:
   - What happened (no minimizing)
   - Who was affected and how
   - What you're doing about it
   - What changes you're making to prevent recurrence
   - How affected people can get help
3. **Internal Communication**: What to tell employees
4. **Social Media Response**: Short statement for Twitter/LinkedIn
5. **FAQ**: Anticipated questions from customers and media
6. **Follow-Up Communication**: Update email 1 week later showing progress

Tone: Honest, accountable, human. No corporate deflection. No passive voice ("mistakes were made").