Map the complete customer journey for [PRODUCT/SERVICE].
Customer persona: [WHO]
Journey: From first awareness to loyal advocate
For each stage (Awareness → Consideration → Decision → Onboarding → Usage → Loyalty → Advocacy):
1. **Customer Goal**: What they're trying to achieve
2. **Touchpoints**: Where they interact with your brand
3. **Actions**: What they do at this stage
4. **Thoughts & Questions**: What's on their mind
5. **Emotions**: How they feel (frustration, excitement, confusion, delight)
6. **Pain Points**: Where friction exists
7. **Opportunities**: How to improve the experience
8. **Metrics**: How to measure this stage
Then identify:
- The 3 biggest "moments of truth" (make-or-break points)
- Quick wins to improve the journey this month
- Long-term investments to transform the experience
Map the complete customer journey for [PRODUCT/SERVICE].
Customer persona: [WHO]
Journey: From first awareness to loyal advocate
For each stage (Awareness → Consideration → Decision → Onboarding → Usage → Loyalty → Advocacy):
1. **Customer Goal**: What they're trying to achieve
2. **Touchpoints**: Where they interact with your brand
3. **Actions**: What they do at this stage
4. **Thoughts & Questions**: What's on their mind
5. **Emotions**: How they feel (frustration, excitement, confusion, delight)
6. **Pain Points**: Where friction exists
7. **Opportunities**: How to improve the experience
8. **Metrics**: How to measure this stage
Then identify:
- The 3 biggest "moments of truth" (make-or-break points)
- Quick wins to improve the journey this month
- Long-term investments to transform the experience
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