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Demo Script & Presentation Guide

🎯 Sales✓ Essential
Write a product demo script for [PRODUCT] tailored to [BUYER PERSONA].

Demo length: [DURATION]
Goal: [MOVE TO PROPOSAL / FREE TRIAL / NEXT MEETING]
Structure:
1. **Opening** (2 min): Recap discovery findings and agenda-set
2. **Problem Recap** (3 min): Reflect their pain back (show you listened)
3. **Solution Overview** (2 min): High-level how your product solves it
4. **Live Demo** (15-20 min): Walk through 3-4 features that map to their pain points:
   - Feature → What it does → Why they care → "Imagine if..." moment
5. **Social Proof Moment** (2 min): "A customer similar to you..."
6. **ROI Slide** (2 min): Quick numbers showing the value
7. **Pricing Preview** (3 min): Frame investment, not cost
8. **Close** (5 min): Ask for reaction → Handle objections → Propose next step

For each section: exact words, transition phrases, and what to show on screen.
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